April’s Partner of the Month: Hello Cake & Introducing “The Daily Chew”

At Parcel Health, we believe in celebrating partnerships that don't just meet the moment—but help define the future of health and wellness. That’s why we are thrilled to recognize Hello Cake as our Partner of the Month for April!

This innovative brand is well known for its fearless approach to sexual wellness—infused with wit, aesthetic charm, and a dedication to making care feel accessible and empowering. But this month, Hello Cake made waves in a whole new category with the launch of their exciting new product: The Daily Chew.

Parcel Health’s custom designed “Hello Cake” Tully Tube for the launch of The Daily Chew

The Daily Chew launch reflects Hello Cake’s core belief that wellness shouldn’t be a chore. With a playful, approachable voice and thoughtfully formulated ingredients, The Daily Chew is designed to fit seamlessly into your daily routine—adding a little joy, a little color, and a whole lot of care.

This new launch marks a bold step forward for Hello Cake, as they expand into the daily wellness space while staying true to their brand values of honesty, delight, and intentional design.

Tully Tubes: Beautifully Extending the Brand into the Home

What makes this launch even more meaningful to us at Parcel Health is how our Tully Tubes—the world’s first paper pill bottles—help extend Hello Cake’s gorgeous branding directly into the home of each customer.

Crafted from compostable paper, Tully Tubes are designed to protect what matters—your health, your planet, and your experience. And with Hello Cake’s bold, colorful identity, the pairing is pitch-perfect. Together, we’ve created packaging that doesn’t just carry a product, but carries a feeling: lighthearted, smart, and beautifully sustainable.

The visual harmony between Hello Cake’s signature aesthetic and the minimal yet tactile design of Tully Tubes is a powerful reminder that pharmaceutical elegance and environmental care can go hand in hand.

Packaging That Feels as Good as It Looks

Beyond the design itself, this partnership embodies what we at Parcel Health strive for: intentional, circular solutions that protect people and the planet. By choosing Tully Tubes for The Daily Chew, Hello Cake is joining a growing movement of brands that refuse to accept plastic waste as a default. Instead, they’re making bold, joyful choices that reflect a deep respect for customers and the environment.

This is what modern wellness should look like—smart, sustainable, and emotionally resonant.

💬 A Word of Thanks

To the team at Hello Cake: thank you for your trust, creativity, and partnership. You’ve helped us show what’s possible when we design with care, collaborate with vision, and lead with joy.

We’re beyond proud to support your work—and even more excited to see how The Daily Chew helps people across the country feel better, live better, and embrace self-care with confidence.

Self-care just got even more joyful—and even more sustainable.

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Designing for Circularity and Elegance: Rethinking Materials in Pharmaceutical Packaging

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From Landfill to Lifecycle: Solving the Pharmaceutical Plastic Waste Crisis